What is responsive design?
Every day, we spend an average of nearly 7 hours online, with most of that time on mobile devices. This is an astonishing fact that demonstrates that the digital world has become an essential part of people’s lives.
What is responsive design?
A responsive design is one that automatically adapts to any device, regardless of the screen size, just as water takes the shape of the container it is in.
A responsive design is characterized by:
- Reorganizing elements
- Simplifying the interface
- Respecting the screen width
- Facilitating navigation
What is a responsive website?
Since mobile usage has surpassed browsing the internet from a computer, having an optimized and adapted website has become an essential requirement. Companies must evolve alongside the medium to avoid falling behind.
Today, having a website that is compatible with any device is a necessity.
Not implementing this methodology will lead to an increase in the bounce rate, as many users quickly leave the page if they cannot navigate it easily. Furthermore, it is likely that they will end up consulting your competitors’ websites, which means
As time passes, users gain experience and become increasingly demanding of companies. They now want to be able to access any web environment without issues and quickly resolve their needs.
Advantages of responsive design
Let’s review why converting a website into a multi-platform site has many benefits. Take note, because this is for you.
- A satisfied internet user is more valuable than gold.
Ensure that all users have a positive experience, and the likelihood of them becoming a customer will be 67%.
- Know your visitors better than their own mother.
Web analytics tools are optimized to generate reports on the behavior of users on websites with a responsive design.
- Those who prepare succeed.
An attractive site builds trust; it also transforms visitors into potential customers and converts real customers into loyal ones.
- Show your website, and they will tell you who you are.
Your digital identity is shaped by your activity online and is key in a world of technological revolution. What does your website say about your company? Is it updated?
- Catering to search engines pays off.
Focusing your SEO strategy on a single site makes things a bit easier for Google, which will thank you by favoring your ranking.
Do you want to know if your website is 100% responsive? There are many tools that can help you find out in a flash. For example, by using the Google Chrome extension Responsive Design Tester, you can adapt your page to different devices and see how your potential customers view your website.
At iBoo, we understand the importance of having a strong, attractive, and accessible presence in the digital environment for anyone who wants to consult it. That’s why we design fully responsive websites, always with a mobile-first approach.
Working on a responsive design is a smart strategy that takes advantage of the benefits this technique offers you. Make it easy for users, and you will gain customers!
